B2B Persona Template & Question Guide

Run through these questions and fillable template to build your customer personas. Read More

B2B Social Media Channel Rankings

We ranked 10 social media platforms, from best to worst, in their value to B2B companies. Download the ranking to learn which ones are right for your marketing strategy. Read More

How To Write S.M.A.R.T.E.R. Objectives

Use this step-by-step guide to develop measurable objectives that will help you reach your goals. Read More

PR’s Guide to Media in 2021

What did 2020 teach us about the media – and how does that impact 2021? In this e-book, we share what a changed media landscape means for your PR strategy. Read More

Reels to Reddit: Which Social Media Platforms Are Right for Your B2B Brand?

In this white paper, we explore nine social media platforms – LinkedIn, Facebook, Twitter, Instagram, YouTube, Pinterest, Reddit, TikTok, and Snapchat – through a B2B lens, so you know which to include in your social media strategy. Read More