
“INK understood the challenges we were facing and consistently brought us new ideas, solutions and out-of-the box thinking.”
Patti Kelley
Communications Manager, Moovel Group
For more than 15 years, INK has helped B2B marketers move beyond what’s predictable by rethinking what’s possible.
Just think of the evolution we’ve witnessed in marketing and communications over the last five years. Marketing is finally being recognized as a primary growth driver for the business. But this evolution comes with heightened expectations, a deluge of data, and the familiar challenges of defending budgets and translating program outputs into business outcomes.
We help our clients deliver on their goals by matching powerful analytics with an approach that embraces empathy and curiosity. We believe that understanding your customers uncovers the biggest opportunities for engagement and growth. With a team of left and right brain thinkers, we can create and execute integrated campaigns that are inspired by fresh ideas and driven by measurable objectives. Using timely data to inform and evaluate our work across the marketing funnel, we’re able to test concepts, pivot when needed, and de-risk the pursuit of uncharted territory.
In short, we believe the most effective way to grow your brand is by becoming the customer expert, matching data-driven insights with creative intuition, and relentlessly adapting to new information and opportunities in the market.
This is what we mean by moving brands beyond business as usual.
“INK understood the challenges we were facing and consistently brought us new ideas, solutions and out-of-the box thinking.”
Patti Kelley
Communications Manager, Moovel Group

COVID-19
Response
Navigate today and prepare for tomorrow.

Public
Relations
Reach, relate, repeat. Media, analysts, influencers.

Thought
Leadership
Build brand trust with generous expertise.

Content
Marketing
Fill your funnel and satisfy your sales team.

Digital +
Social
Amplify your values, message, and mission with control.

Creative +
Design
Bring your brand to life with thoughtful creative.

Brand
Strategy
Define the face, voice, and purpose behind your company.

Research +
Strategy
De-risk the pursuit of uncharted territory with strategic planning.

Employee
Communications
Inform and rally the people who stand behind your brand.