The Secret to Fintech Media Relations Is Simpler Than You Think
Earning fintech media coverage and building relationships requires a steady news pipeline, paid partnerships, and thought leader access. Learn how to strike the right balance.
Continue Reading
Why You Need INK’s Be There Before™ Methodology
We believe it’s our job to proactively bring ideas and strategies to clients that will improve their business results. We do so through Be There Before™.
Continue Reading
How to Use Generative AI in Your Marketing Workflow
Think of AI as a teammate – available to discuss questions, brainstorm and build on ideas. In marketing communications, having this can be a game changer.
Continue Reading
Is Your Agency in the Business of Client Disservice?
If your agency simply says "yes" to your requests, that's a disservice. Learn what the traits of a true communications agency partnership look like.
Continue Reading
The BTB: September Energy Media Trends Analysis
See our proprietary analysis of media trends driving energy conversations this month.
Continue Reading