Insights for Tech + Energy Marketers

Article

Agency Partnership

Want Stronger Agency Partnerships? Make 6 Changes to Your RFP.

Never underestimate the power of a thoughtful RFP. Our best, longest-lasting client partnerships came from transparent conversations about these six items.

Continue Reading

Article

Thought Leadership StrategyPublic RelationsCOVID-19 Materials

What Marketers Need to Know About Independent Journalism

Pandemic layoffs forced many reporters to start their own ventures, giving rise to a new era of indie journalism. Here's what you should know about this growing trend.

Continue Reading

Article

Measurement + AnalysisPublic Relations

Setting Goals in Flux Times

Creating communications objectives without full clarity on business goals isn’t ideal, but it’s possible. Here’s why you should create simple objectives, even during flux times.

Continue Reading

Article

Public Relations

Renewable Energy Communications Programs: How to Create Yours

To survive and thrive in renewable energy, consider five areas of your communications strategy: local and regional, national, global, crisis, and brand.

Continue Reading

Article

Thought Leadership StrategyPublic RelationsContent Marketing

It’s Prime Time to Embrace Sponsored Content

Sponsored content has undergone a complete makeover in recent years. Learn why pay-to-play is well worth your while, plus a few opportunities we recommend for tech companies.

Continue Reading

Pages: 1234567891011121314151617181920212223

Get in touch with INK

First Name*
Last Name*
Email*
Country*
Message*
How did you hear about us?
*
We take your privacy seriously. We do not sell or share your data. We use it to enhance your experience with our site and to analyze the performance of our marketing efforts. To learn more, please see our Privacy Notice.
- I agree
Would you like to receive digital marketing insights in your inbox? We will send you a few emails each month about our newest content, upcoming events, and new services.
- Sign me up!