How To Write S.M.A.R.T.E.R. Objectives
Use this step-by-step guide to develop measurable objectives that will help you reach your goals. Read More
PR’s Guide to Media in 2021
What did 2020 teach us about the media – and how does that impact 2021? In this e-book, we share what a changed media landscape means for your PR strategy. Read More
Reels to Reddit: Which Social Media Platforms Are Right for Your B2B Brand?
In this white paper, we explore nine social media platforms – LinkedIn, Facebook, Twitter, Instagram, YouTube, Pinterest, Reddit, TikTok, and Snapchat – through a B2B lens, so you know which to include in your social media strategy. Read More
The State of Journalism
in 2020
News cycles, business models, and reporter preferences have shifted – particularly so, as we navigate COVID-19. Learn how these changes impact your PR program and media relations strategy. Read More
What CEOs are Reading and How to Make Sure It’s Your Marketing Content
When it comes to vying for attention from CEOs, the competition is fierce. So, how can you get in front of this elusive audience? The secret lies within your content. Read More
