Why You Need INK’s Be There Before® Methodology

We believe it’s our job to proactively bring ideas and strategies to clients that will improve their business results. We do so through Be There Before™. Read More

Insurtech Journalists You Should Know

The reporters you'll want on your insurtech pitch lists. Read More

The BTB: June Energy Media Trends Analysis

What's driving the energy conversation? This proprietary look at traditional and social media shows who is talking, what they’re talking about, and why. Read More

Top COP28 Media Themes + How to Use Them 

Want to engage with media around COP28, but don’t know where to start? Learn what reporters are discussing and how to get included in the conversation. Read More

Thought Leadership is the New SEO Currency 

The future of SEO is AI. Here's why that makes thought leadership even more important. Read More