How to Recycle + Amplify Premium Content

Find out how one large, insights-rich piece of content can be used to create additional assets and activity across your entire communications program. Read More

PR’s Guide to Media 2022

In this interactive guide, 10 of INK's earned media experts weigh in on what's shaping their most effective reporter pitches for tech and energy companies. Inform your media outreach with the latest insight. Read More

Brand Voice Barometer

Answer these 10 simple questions to evaluate if your brand voice is resonating with your target audiences. Read More

Editorial Calendar Template

Clearly map out your plan for upcoming owned content – including publishing schedule, author logistics, audience targeting, promotion strategy, and more – using this fillable spreadsheet. Read More

Analyst Firm Cheat Sheet

Keep this cheat sheet on hand to align your analyst relations objectives with the focus areas and content of the six top tech analyst firms. Read More