Insights for Tech + Energy Marketers

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Research + StrategyBrand Strategy

How to Conduct Brand Messaging Research

Research is a critical first step in developing your brand’s message. Here's how to analyze your industry landscape, competition, and audience, then assess your own company

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Article

Three Reasons Your Messaging Isn’t Pulling Through

You've heard of the rule of three? It proves that words, concepts, and characters that come in threes are more believable, satisfying, and memorable.

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Article

Create Messaging that Matters

Working in the communications industry, we think about what our clients say about themselves and how they communicate it to the masses a lot; not just what they say, but how they say it.

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