Article

INK’s Five Things: Choosing the Right Client Partnerships

Considering INK as an agency partner? We love to hear it. Here are the five things we look for to ensure we’re a good fit for our prospective clients.

Continue Reading

Article

What You Need to Know When Hiring a Marketing Agency

Are you ready to choose an agency partner? Here's how to decide and what to expect, from strategy to communications to results.

Continue Reading

Article

Help Your Agency Help You: 6 Tips to Get More Out of Your Media Relations

A solid media relations program shouldn’t rely on press releases and media tours alone. Here are six strategies you and your agency can use to achieve better media results.

Continue Reading

Article

Is Your Agency in the Business of Client Disservice?

If your agency simply says "yes" to your requests, that's a disservice. Learn the signs of a toxic agency relationship that can limit your brand's growth.

Continue Reading

Article

How Might We Rethink the Agency Model?

We hosted a two-day retreat in Austin for the whole staff as an opportunity to test out our Think Wrong chops and to see what we could dream up for the future of PR and INK.

Continue Reading