INK’s Five Things: Choosing the Right Client Partnerships
Considering INK as an agency partner? We love to hear it. Here are the five things we look for to ensure we’re a good fit for our prospective clients.
The Secret to Asking Good Questions
Smart questions can be powerful in the workplace. From phrasing to follow up, here are five ways to go from question-asker to question master.
What You Need to Know When Hiring a Marketing Agency
Are you ready to choose an agency partner? Here's how to decide and what to expect, from strategy to communications to results.
Help Your Agency Help You: 6 Tips to Get More Out of Your Media Relations
A solid media relations program shouldn’t rely on press releases and media tours alone. Here are six strategies you and your agency can use to achieve better media results.
Is Your Agency in the Business of Client Disservice?
If your agency simply says "yes" to your requests, that's a disservice. Learn the signs of a toxic agency relationship that can limit your brand's growth.