Pitching Media Post-Pandemic: What Ed Tech PR Pros Need to Know

To reach journalists and secure coverage in the education and ed tech spaces, keep in mind these three major forces at play. Read More

6 Energy Content Marketing Tips to Power Your Comms

High-quality owned content can serve as a competitive differentiator and a powerful aligning force for companies communicating an energy transition story. See how. Read More

Gen Z: From Social Media App to Job App

Gen Z is a growing labor force and social media is one of the first touchpoints the talent audience has with your brand. Learn to convert clicks from a “like” to an “apply now.” Read More

4 Employer Branding Insights from HR, Marketing, and the C-Suite

Advice for marketers, HR professionals, and business leaders looking to lead their companies into a more formal approach to an employer branding program. Read More

Are You Still Not Focused on Your Most Important Audience?

Marketing to customers is key, but how are you marketing your brand to employees and talent? An employer branding strategy needs purpose, data, and buy-in – here's how to start. Read More